Setti is an independent adviser and strategist working with brands and organisations in New Zealand and beyond. He brings a decade of senior automotive marketing, communications and commercial experience across Nissan Motor Company, CUPRA and Ebbett Group. His work has spanned national brand leadership, new-vehicle launches and dealer networks.

A long-standing advocate for electric mobility, Setti brings a valuable market and consumer perspective to Drive Electric, with particular strengths in brand strategy, communications and helping turn emerging technology into mainstream adoption.