Through decades of innovation, Land Rover have navigated uncharted territory with a firm grasp on where they started – the unique marriage of capability and composure, which distinguishes every vehicle bearing the Land Rover badge.
In creating a vehicle that inspired total confidence whatever the terrain, Land Rover ushered in a new generation of adventurers. Their record-breaking expeditions demonstrate that if you’re driving into the unknown, only a Land Rover will do. Land Rover sees continued innovation as their way of mapping the terrain of tomorrow.
In response to strengthening global demand, Land Rover is rolling out an exciting new range of vehicles, incorporating the very latest technologies. The company remains committed to its electrification strategy and has a growing portfolio of electrified Land Rover vehicles, embracing fully electric, plug-in hybrid (PHEV) and mild hybrid (MHEV) vehicles. In the next five years, Land Rover will welcome six pure electric variants as it continues to be the world leader of luxury SUVs, and all nameplates will be available in pure electric form by the end of the decade.